Why podcasting is the best way to build trust with your audience
In today’s world, there’s always something new for you to do to market your business. New ideas. New “you have to do this” videos from influencers. It can feel overwhelming.
I don’t want this to be another article encouraging you to do something new, but I‘d’ like to talk about why I believe podcasting is unique from other forms of media right now.
Podcasting has been steadily growing for years and is no longer a buzzword, but more of a commonplace tool the majority of people understand how to use.
When you’re starting your business or wanting to build more of an online presence for your existing business, it can be challenging to know what platform to focus on. It’s a given in today’s world that you’re likely going to need to create some form of content to market your business.
The tools are here for us to market ourselves better than ever...